Dirty Diet = eat the foods you (and your friendly bacteria) love without banning dairy, carbs – or anything else...

I was a yo-yo dieter for three decades till I worked out that guilt – caused by bans on everyday foods – were doing me more harm than good.

I’ve now been a healthy weight since 2012 – thanks to the intermittent fasting approach, which allows me to be the size I want AND enjoy all the foods I love.

It's been such a liberating 8 years- and during this time, I've also been following all the scientific research on the importance of our gut bacteria to our weight, mood and immune system.But it's also been a bad time for normal eating- faddish ‘clean’ diets have urged us to ban the ingredients our bodies and bacteria love – including fibre-rich grains, and body-building cheese and yogurt.People in my 60,000+ strong 5:2 Facebook group who want to be healthier are understandably confused!

That’s why I wanted to bring what I’ve learned together about sustainable weight loss, ditching guilt and  gut health into a complete plan.

The Dirty Diet – ditch the guilt, love your food - is my answer.

Working with expert registered dietitian Helen Phadnis – who has spent over a decide helping clients and hospital patients improve their health through diet– I’ve designed a plan that encourages eating for pleasure not punishment. You set your own goals and choose your own meals – allowing for any allergies and special diets, of course – I’m a vegetarian myself.

Our testers lost up to 15lbs/7kg in 28 days – but most reported eating MORE than before and felt way better about themselves and their diets.

Nothing is banned - to help you ditch the guilt…

Like the amazingly successful 5:2 diet, it includes fasting days – but with the flexibility to go up to 800 calories if you wish. But The Dirty Diet devotes lots of attention to the Plenty Days too –  you'll eat Plenty on 4-5 days a week.

With a very generous 1800 calories to play with, we want you to experiment and embrace the widest diet possible – your tastebuds and your gut will love you for it. With 50+ new recipes from chocolate granola to blue cheese & potato bake and lamb meatballs, you’ll love eating dirty.

The plan explains the science behind fasting, health-promoting bacteria and forming good habits. And my Blueprint helps you personalise your meals AND your goals so you can stick to it and get where you want to be.